{"id":8900,"date":"2026-03-22T18:14:30","date_gmt":"2026-03-22T15:14:30","guid":{"rendered":"https:\/\/hamata.com.tr\/hamata-yeni\/?page_id=8900"},"modified":"2026-09-20T17:17:14","modified_gmt":"2026-09-20T14:17:14","slug":"hakkimizda","status":"publish","type":"page","link":"https:\/\/hamata.com.tr\/en\/hakkimizda\/","title":{"rendered":"About Us"},"content":{"rendered":"<style>@import url('https:\/\/fonts.googleapis.com\/css2?family=DM+Sans:wght@400;500;700&family=Playfair+Display:wght@400;500;600&display=swap');\nbody:has(.abt) .entry-header{display:none}body:has(.abt) #primary{margin:0!important;padding:0!important}body:has(.abt) #content>.ast-container{max-width:none!important;padding:0!important;display:block}body:has(.abt) .ast-separate-container .ast-article-single{padding:0!important;background:none}\n.abt{--green:#173f32;--gold:#b88b4a;--cream:#fbfaf6;--ink:#1d2722;--line:#e4e1d6;font-family:\"DM 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.story{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:start}\n.abt .story p{color:#48544d;margin-bottom:16px}\n.abt .tl{border-left:1px solid var(--gold);padding-left:30px;margin-left:8px}\n.abt .tl-item{position:relative;padding-bottom:30px}.abt .tl-item:last-child{padding-bottom:0}\n.abt .tl-item:before{content:\"\";position:absolute;left:-37px;top:7px;width:13px;height:13px;border-radius:50%;background:var(--cream);border:2px solid var(--gold)}\n.abt .tl-item b{display:block;font-family:\"Playfair Display\",Georgia,serif;font-size:22px;font-weight:500;color:var(--green)}.abt .tl-item span{font-size:15px;color:#48544d}\n.abt .approach{background:#f3f4ee}.abt .head{max-width:640px;margin-bottom:44px}\n.abt .cards{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}\n.abt .card{background:#fff;border:1px solid var(--line);border-radius:18px;padding:34px 30px}\n.abt .card i{display:block;font-style:normal;font-family:\"Playfair Display\",Georgia,serif;font-size:15px;color:var(--gold);margin-bottom:14px}\n.abt .card h3{font-size:24px;margin-bottom:10px}.abt .card p{color:#48544d;font-size:15.5px}\n.abt .quality{display:grid;grid-template-columns:1.1fr .9fr;border-radius:24px;overflow:hidden;background:var(--green)}\n.abt .q-text{padding:56px 52px;color:#dfe8e2}.abt .q-text h2{color:#fff}.abt .q-text p{color:#cfd9d3;margin-bottom:26px}\n.abt .q-text .links{display:flex;flex-wrap:wrap;gap:12px}\n.abt .q-text .btn{background:transparent;border:1px solid rgba(255,255,255,.5);color:#fff}.abt .q-text .btn:hover{background:#fff;color:var(--green)}\n.abt .q-img{min-height:340px;background:url(https:\/\/hamata.com.tr\/wp-content\/uploads\/2026\/09\/image.webp) center\/cover no-repeat}\n.abt .cta{text-align:center;padding-top:20px}.abt .cta .box{border:1px solid var(--line);background:#fff;border-radius:24px;padding:56px 32px}\n.abt .cta p{color:#48544d;max-width:560px;margin:0 auto}.abt .cta .addr{margin-top:18px;font-size:15px;color:#48544d}.abt .cta .btns{justify-content:center}\n@media(max-width:900px){.abt .wrap{padding:0 20px}.abt section{padding:56px 0}.abt .hero-grid,.abt .story,.abt .quality{grid-template-columns:1fr}.abt .hero-img{min-height:300px}.abt .facts-grid{grid-template-columns:repeat(2,1fr)}.abt .fact:nth-child(3){border-left:0}.abt .fact{border-top:1px solid rgba(255,255,255,.14)}.abt .cards{grid-template-columns:1fr}.abt .q-text{padding:36px 26px}.abt .q-img{min-height:240px}}<\/style>\n<div class=\"abt\">\n<section class=\"hero\"><div class=\"wrap hero-grid\">\n<div><span class=\"eyebrow\">About Us<\/span><h1>A local brand that combines plant-based resources with a scientific quality approach.<\/h1>\n<p class=\"lead\">Hamata is a brand focused on R&amp;D, quality, and sustainability in the development of naturally sourced products. It aims to develop more reliable, simple, and accessible products through its approach to dietary supplements, lozenges and syrups, dermocosmetic products, and plant-based raw materials.<\/p>\n<div class=\"btns\"><a class=\"btn btn-p\" href=\"\/en\/urunler\/\">Explore our products.<\/a><a class=\"btn btn-s\" href=\"\/en\/ar-ge-kalite\/\">R&amp;D and Quality<\/a><\/div><\/div>\n<div class=\"hero-img\" role=\"img\" aria-label=\"Pine forest and lake view\"><\/div>\n<\/div><\/section>\n<div class=\"facts\"><div class=\"wrap facts-grid\">\n<div class=\"fact\"><b>2019<\/b><span>Istanbul University Technopark Entertech<\/span><\/div>\n<div class=\"fact\"><b>T\u00dcB\u0130TAK B\u0130GG<\/b><span>Project supporting the establishment<\/span><\/div>\n<div class=\"fact\"><b>2020<\/b><span>Newton Fund \u00b7 Leaders in Innovation<\/span><\/div>\n<div class=\"fact\"><b>Pinester \u00b7 Magrana<\/b><span>Supplement and dermocosmetic product families<\/span><\/div>\n<\/div><\/div>\n<section><div class=\"wrap story\">\n<div><span class=\"eyebrow\">Our journey<\/span><h2>From information to product, with a responsible approach.<\/h2>\n<p>Hamata&#039;s journey began with the idea that plant-based resources could be presented to the consumer through proper formulation, scientific evaluation, and responsible brand language. The brand approaches natural ingredients not merely as a marketing slogan, but as a holistic process encompassing sourcing, product development, quality control, and regulatory compliance.<\/p>\n<p>Founded in 2019 within the Istanbul University Technopark Entertech ecosystem, Hamata was shaped by the vision of women entrepreneur academics and a team of experts in their fields to develop natural products.<\/p><\/div>\n<div class=\"tl\">\n<div class=\"tl-item\"><b>2019<\/b><span>Hamata was founded within the Entertech ecosystem of Istanbul University Technopark.<\/span><\/div>\n<div class=\"tl-item\"><b>T\u00dcB\u0130TAK B\u0130GG<\/b><span>The company was founded with the goal of combining traditional plant-based knowledge with modern R&amp;D disciplines.<\/span><\/div>\n<div class=\"tl-item\"><b>Pinester Pine<\/b><span>The initial product line, developed with a focus on maritime pine cones, made the brand&#039;s character visible.<\/span><\/div>\n<div class=\"tl-item\"><b>2020<\/b><span>Success was achieved at the Newton Fund Royal Academy of Engineering \u201cLeaders in Innovation\u201d program held in London.<\/span><\/div>\n<div class=\"tl-item\"><b>Magrana and new areas<\/b><span>The approach has expanded to include dermocosmetic products and new development areas based on plant sources.<\/span><\/div>\n<\/div><\/div><\/section>\n<section class=\"approach\"><div class=\"wrap\">\n<div class=\"head\"><span class=\"eyebrow\">Our approach<\/span><h2>Three basic principles<\/h2><\/div>\n<div class=\"cards\">\n<div class=\"card\"><i>01<\/i><h3>The right source<\/h3><p>We evaluate plant-based raw materials according to their product form, intended use, and quality expectations.<\/p><\/div>\n<div class=\"card\"><i>02<\/i><h3>Research and development discipline<\/h3><p>In the product development process, we carry out research, formulation, and quality steps together, with a scientific approach.<\/p><\/div>\n<div class=\"card\"><i>03<\/i><h3>Simple communication<\/h3><p>Instead of exaggerated claims, we use clear, balanced, and legally compliant product language.<\/p><\/div>\n<\/div><\/div><\/section>\n<section><div class=\"wrap\"><div class=\"quality\">\n<div class=\"q-text\"><span class=\"eyebrow\">Quality and responsibility<\/span><h2>Quality is more than just the product content.<\/h2>\n<p>From raw material selection to packaging information, from product form to communication with the user, we adopt a reliable, traceable, and understandable approach at every stage. We consider a development philosophy that respects natural resources together with user trust, product quality, and long-term sustainability goals.<\/p>\n<div class=\"links\"><a class=\"btn\" href=\"\/en\/ar-ge-kalite\/#kalite-yaklasimi\">Our quality approach<\/a><a class=\"btn\" href=\"\/en\/surdurulebilirlik\/\">Sustainability<\/a><\/div><\/div>\n<div class=\"q-img\" role=\"img\" aria-label=\"Laboratory work\"><\/div>\n<\/div><\/div><\/section>\n<section class=\"cta\"><div class=\"wrap\"><div class=\"box\"><span class=\"eyebrow\">Communication<\/span><h2>Would you like to work together?<\/h2>\n<p>For inquiries regarding our products, collaborations, and wholesale, please contact us.<\/p>\n<p class=\"addr\">I\u015eIK TEKMER \u00b7 P\u0131nar, B\u00fcy\u00fckdere Cd. 194-6, 34460 Sar\u0131yer \/ Istanbul<\/p>\n<div class=\"btns\"><a class=\"btn btn-p\" href=\"\/en\/bize-ulasin\/\">Contact us<\/a><a class=\"btn btn-s\" href=\"\/en\/for-business\/\">For Business<\/a><\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Hakk\u0131m\u0131zda Bitkisel kaynaklar\u0131 bilimsel kalite yakla\u015f\u0131m\u0131yla bulu\u015fturan yerli marka Hamata; Ar-Ge, kalite ve s\u00fcrd\u00fcr\u00fclebilirlik oda\u011f\u0131yla \u00e7al\u0131\u015fan bir do\u011fal kaynakl\u0131 \u00fcr\u00fcn geli\u015ftirme markas\u0131d\u0131r. Takviye edici g\u0131dalar, pastil ve \u015furup formlar\u0131, dermokozmetik \u00fcr\u00fcnler ve bitkisel hammadde yakla\u015f\u0131m\u0131yla daha g\u00fcvenilir, sade ve eri\u015filebilir \u00fcr\u00fcnler geli\u015ftirmeyi hedefler. \u00dcr\u00fcnlerimizi ke\u015ffedinAr-Ge ve Kalite 2019\u0130stanbul \u00dcniversitesi Teknokent Entertech T\u00dcB\u0130TAK B\u0130GGKurulu\u015fu destekleyen proje [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-8900","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/pages\/8900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/comments?post=8900"}],"version-history":[{"count":11,"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/pages\/8900\/revisions"}],"predecessor-version":[{"id":9302,"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/pages\/8900\/revisions\/9302"}],"wp:attachment":[{"href":"https:\/\/hamata.com.tr\/en\/wp-json\/wp\/v2\/media?parent=8900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}